Can Cam

Budweiser

That Product-Innovating Immersive Film Series

 
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An immersive film series from a 360-camera that we put in a can of Bud Light. It gave NY Knicks fans the ability to capture video of their friends in the seats and the players on the court for the very first time.

 
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What I think is really awesome about a 360 camera is that it captures the entire moment.
— Knicks Fan
 
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The first-ever branded Knicks can and fans sharing a drinking experience they won't forget.

 
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Taking another look at the common beer can.

 
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